Job Description:

Position:              Executive – Marketing

Location:              Trivandrum

Experience:        1-2 Years

Reporting to:      Assistant Manager – Marketing

Requirements:

  • Proven experience as marketing executive or similar role
  • Excellent communication and people skills
  • Strong organizational and time-management abilities
  • MBA in marketing, business administration or relevant discipline

 

Detailed Job Description:

Experion is seeking a passionate and dynamic marketing executive to join our team. Candidate should have an experience of 1-2 years in handling the marketing functions in the IT industry. Should be able to support marketing/ branding, managing sales collaterals & online assets and marketing communications. The candidate should have excellent communication skills (both verbal & written), sound business knowledge of the IT industry.

 

  • Website & Collateral Management
    • Research competitor websites to identify avenues for improving website content
    • Create/ refine content for website, news updates, blogs, etc.
    • Creation of presentations and/ or documents to support sales
    • Creation of blogs and similar write-ups (business focused)

 

  • Marketing Communications
    • Monitor and create content for social media channels
    • Create content for newsletters, internal communication, etc.
    • Identify PR/ branding opportunities – industry relevant awards, digital/ print media, etc.
    • Creation of case studies based on past projects

 

  • Sales Support
    • Research and support for events (event related collateral, display material, etc.)
    • Creating, maintaining and expanding prospect database, executing mailer campaigns for lead generation
    • Researching potential leads from business directories, web searches, or digital resources
    • Provide support for region specific marketing promotions