A multimedia enriched mobile book application (mBook) developed by Experion has been approved by Apple is now ready for download from the Apple store. Developed for a world renowned provider of specialized training programs, the mBook application helps publish the training content directly to end users on their mobile devices. The application is developed using cross platform tool – Appcelerator (HTML5), and the mobile client is supported in the Apple iOS (iPad/ iPhone) and Android platforms.Prior to the mBook, training resources were provided to users in the form of books, printed manuals, DVD/ CD ROMs and online access. The mBook adds another powerful and popular channel to sell books through mobile application stores.In comparison with regular books and e-Books, the m-Book offers multimedia enriched training programs with embedded videos and social media integration (Twitter/ Facebook). The application also supports personalization options such as application skins and themes and provides options for screen brightening and dimming options for day/night reading.
December 4, 2012