Experion to develop iPad based applications for a Pharma major based in Middle East
Experion has finalized a deal to develop iPad based applications for a major Pharma player in the Middle East. Buoyed by the successful deployment of iPad applications developed earlier by Experion for its sales force, the client has decided to develop and roll out similar sales tools for other geographies and product lines. Experion will also deploy an enhanced version of its backend solution to track application usage analytics and sales effectiveness.