Experion to develop a promotion management solution for a Scandinavian niche marketing firm
Experion has been awarded a contract to develop a mobile/ tablet based promotion management solution for a Scandinavian niche marketing firm. The client creates special offers and promotions as gift packages to corporates, whose customers/ employees can in turn avail the offer from the point of sale outlet. The iPad application to be developed as part of this project is envisaged to help the sales outlet capture and track details of the participating customer against the corresponding offer. The application also provides a host of analytical reports for the sales outlet to monitor the promotional campaigns and analyse its effectiveness.