Experion signs deal with one of India’s leading mobile network providers for marketing of FieldMax

One of India’ s largest mobile service provider has signed on Experion Technologies to partner and offer Enterprise Mobile Solutions for Field Force Automation. The Sales Order Management and Pharmaceutical Sales variants of Experion’s flagship product FieldMax, will be available under the enterprise mobility solutions of the mobile service provider.FieldMax – Sales Order Management solution is a mobile based field force automation and order management solution. It helps manufacturers and distributors automate and manage their field operations more efficiently using their GPRS enabled mobile phones. It relays real time data associated with product sales to back office ERP/accounting systems and also facilitate real time gathering of marketing intelligence. By automating field information capture, the mobile application enables businesses to streamline sales processes, optimize supply chain logistics and improve overall cash flow management. Powerful reports available from the system can be used by the management for strategic decision making. Business managers can also access real time business analytics on smart phones. FieldMax – Pharma is a mobile based reporting system for the Pharma Sales Force.  It provides ‘anywhere/anytime” flexibility for Medical representatives in exchanging updates with the back office. It helps in planning doctor, chemist visits and also in optimizing the distribution of samples and inputs.