Sharing Economy: Planting the Next Big Economic Revolution

September 7, 2018

The Sharing Economy promises to make use of underutilized assets to spur demand and reduce wastage. With the help from mobile, such services have allowed a leapfrogging into the future.

Read more

Mobile Sales Force Automation in B2B Brand Portfolio Management

July 10, 2018

Brands are the fuel that runs the FMCG organization. Mobile technology can offer insights into brand performance. Read how.

Read more

How Digital Technologies enhance FMCG/CPG Business Models

May 2, 2018

Digital Technologies are promising to transform the traditional business models of the FMCG/CPG sector.

Read more

Impact of Machine Learning on Consumer Buying Patterns

February 6, 2017

Machine Learning has been instrumental in helping retail businesses understand consumer behaviour and giving them choices well ahead of the purchase. How do they do this?

Read more

The Technology Route to Personalization – Future of Retail

December 1, 2016

With the customer as focus, retail now attempts to create an environment that enables a speedy, hassle-free and seamless buying process. The efforts till now have been laudable, with customers in many global locations using mobiles for purchase, even inside physical stores.

Read more